You’ve probably heard that lots of fledgeling business owners have a problem saying “No!”.
I don’t think that’s true.
Personally, I think that a lot of the business owners I’ve met are brilliant at saying No.
They Say No to Opportunities That Would Benefit Them
New business owners, and even we seasoned pros, tend to turn away opportunities out of fear. We feel we aren’t good enough to do a Facebook Live in a popular Facebook Group. We’re scared to go networking because we’re not used to putting ourselves out there. Some of us even drag our feet over setting up our website and social media profiles.
They Say No to Time for Themselves
I find this especially with female business owners. A lot are mums juggling their business, their families, their relationships and in some cases, their day jobs. By the time they’ve got around everything else, they can spend some time on their business AND then themselves. They’ve got no time left for hobbies, seeing friends or relaxation. This is the start of the road to burnout.
No to Business Growth
New business people come from employment. They’re consummate pros at their day job, but they’re total beginners at business.
It usually goes like this:
They adapt and learn everything as quickly as they can. They get to grips with accounting software, marketing and building their own site. They may even have a go at their own logo on Microsoft Paint.
They want to keep their overheads low (fair enough!) but as time goes by, they keep hold of their scarcity mindset, continuing to struggle to stay on top of everything.
This keeps their business small.
These are the noes we should be transforming into yeses.
Here’s what business owners should be saying no to:
Anything That Doesn’t Develop Your Business
If you’re spending all your time getting to grips with Photoshop instead of growing your business, then perhaps you need to get a graphic designer. It’s okay to spend a little money hiring help. And if you do need to develop skills, then progress in the areas that only YOU can do in your business, like leadership and building relationships.
Working for Free
Because you’re trying to build up your portfolio, get a testimonial or you just have a hard time charging what you’re worth, you may be tempted to work for free.
By not pricing your services properly or heavily discounting, you’re being unkind to yourself. Your time and expertise are worth something too.
Missing Out on Family Time
While you’re building up your business, you may be tempted to work all hours of the day and night to keep up with client demands. I understand completely – I was there myself. I found a way out of that by hiring my team and franchising my business. If you’re feeling guilty for spending time with the kids and not your business (on top of the usual parent guilt), then there’s a way out for you too. You don’t need to juggle and struggle.
No to People or Situations That Drain You
Surrounding yourself with the right people is essential for keeping your motivation and your focus. If people are taking up too much of your time and energy, you need to find new people to champion and inspire you. The same in situations. If something feels stagnant or the energy is a little off, then it’s time to switch things up.
These are just a few of the positive noes that belong in your business owner’s vocabulary.
What are the things you have a hard time saying “no” too?
If you’re finally ready to say “No more!” and you want a business that makes time for you, you need my step-by-step course on how to turn your business into a franchise. Read more about the Franchise 2 Freedom Mastermind here.